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We are proud to announce that the Singapore Bike Show, Asia’s comprehensive motorcycle, scooter, bicycle and e-scooter show, has chosen FANFARE as official Social Commerce Partner for its 2018 edition. Fanfare and the Singapore Bike Show will partner to onboard more than 100 brands and businesses, help them grow their fan-base and boost e-sales among the 70,000 expected visitors and beyond.
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Are You Ready to Unlock the Power of Social Commerce?

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Remember when Social Commerce was the new cool kid around the block? Well, that kid is all grown-up now and ready to take over the buy-online experience full steam ahead. A quick look at Facebook’s Buy button or Instagram’s shoppable posts will tell you what savvy marketers already know. Combining Social Media and e-Commerce is the new way to sell more products – and sell them better. Read More

Expand your Brand, 2018 Style

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Fanfare is happy to announce that it has welcomed close to 60 brands since it was launched in August 2017, including Frasers Hospitality, the world class serviced residence operator.

Why are so many brands jumping on the Fanfare bandwagon? It’s because we connect them with a highly targeted community of fans, all shooting user-generated content to showcase the products and services they love, through viral campaigns, games and rewards. Time to shake up your advertising game: don’t just pay for ads, have your fans making them for you instead and reward them directly!

But how do we do our magic? It’s simple.

1. We reward creativity

Each time a Fanfare user posts a video, they receive free Diamonds. They can use these Diamonds to shop for free in our Redemption Store. But that’s not all. Brands can offer Diamonds to the fans who create the most exciting and creative content.  Nothing like a gift at the finish line to motivate your fans to go the extra mile and shoot viral videos!

2. We make it fun and easy

As if receiving Diamonds for each video you post wasn’t addictive enough, Fanfare launches giveaway campaigns each week, empowering users to take up mini challenges and win prizes. The secret to unleashing you fans’ creativity is here. As they enter the game to collect gifts, they cater amazing content that is fun to make and awesome to watch.

A video is worth a thousand words. See it for yourself!


Do you want to learn how to expand your brand? Please contact:

Download the APP here


Fanfare 5 Video-Sharing Platform Trends

5 video-sharing platform trends that will dominate 2018

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It’s tough competition for all the video-sharing platforms out there. It doesn’t take much googling to find that there are literally hundreds of video-sharing sites and apps, all potential platforms for brands and marketers to push their content… But beyond Youtube or Instagram, navigating the sea of offers can give you a bit of a headache. Here are 5 features to look out for before you invest your time and money in a video-sharing app.

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Video is the New Currency!

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Imagine you can make a short video to earn virtual diamonds, which can be exchanged for real prizes like at a carnival. This is Fanfare – the only app that transforms videos into currency that you can use.

A user generated content platform that allows you to connect directly with the brands you love; the engagement is bolstered by viral campaigns stocked with exclusive giveaways and gameplay incentives. And instead of finding your way in a sea of official and unofficial brand accounts, Fanfare uses special <brandtags to solidify the relationship between brands and fans.

An entirely new shopping experience also awaits you when fan-created videos meet brands on the platform. You can swap your well-earned new currency for something you fancy in Fanfare’s redemption store or spend it on your favorite things at Fanfare’s social marketplace.

Download the Fanfare App today and turn your videos into currency.

Find out more about Fanfare

Fanfare Global Launch

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FANFARE is set to bridge the gap between Fans and Brands

Summary: FANFARE is a new app for Android and iOS to be launched globally on 17 August 2017. The platform will enable users to SHARE videos of their favorite things, WATCH fresh content and WIN instant rewards. It will also help to boost market penetration and enhance consumer engagement for brands and products via a unique redemption system and social shopping network. Read More

Press Release – Fanfare Showcasing at RISE Hong Kong 2017

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7 July 2017 (Hong Kong) Rewarding fans for creating video content for the brands they love. This is how the Fanfare App aims to transform how fans interact intimately with brands.

201777日(香港)粉丝为自己喜爱的品牌制作创意广告视频,并能因此得到奖赏。这就是福粉儿App的理念。他们想要借此改变粉丝与品牌亲密互动的方式。 Read More